First Draft Proposal

This is the first draft of the proposal on Complimentary medicineProgramme proposal

Working Title Your Health, Your Wealth or Health Frontier

The programme will be a 12 minute weekly studio and ENG production.  It will be focusing on the practice of complementary medicine in Ireland. It will feature interviews with practitioners and users of their services and also on location interview with conventional medicines practitioners. (GPs)

The host for this programme will be a tested hand in Studio presenting and a member of group C of Television Production Class group B.

Given the amount of area of specialities in complementary medicine in Ireland and the fact that many people do not know much about their services, we want to present an unbiased educative and informative view of their work. Also the views of conventional medicine practitioners will be sought and presented.

Our target audience will be age 25-45

We will be interviewing a specialist in each area of complementary medicine each week with a service user appearing alongside them. And they will be encouraged to explain to the viewers detail about their service.

Yoga Parlour Drogheda has agreed to sponsor the programme.  Also numerous complementary medicine practitioners have d shown interests in sponsoring the programme with lot of advertisement potentials.

Production cost will be very little as the presenter is an in house presenter and our guests are ready to come on the programme for free. The studio piece will be shot in the college Television studio and the ENG part of the programme will be shot in practitioners’ offices.

The programme is to be aired on RTE 1 every Wednesday at 8pm taking the first 30 minutes of the slot of ‘Room to Improve’ which last episode was aired yesterday.

The programme will be in three blocks

1 Studio piece: The introduction of guests for the day and general introduction to the particular field of complementary medicine that will be subject of discussion for the day.

Commercial break

2. ENG featuring interview with conventional medicine practitioner in his office on the day’s subject. Also interview will be conducted with complementary medicines practitioners’ clients in their offices.

Commercial break

3. Continuation of the studio discussion and conclusion with the guests. This will be rounded off with a brief intro of what to expect next week.

RESEARCH ON PROPOSED TV PROGRAMME ON ALERNATIVE MEDICINE IN IRELAND

Research work done on the programme Alternative Medicine

For thousands of years, what we now think of as Complementary and Alternative was the only available means of treating people. Nearly all human cultures have used some form of it in the past and many are embracing it again.

People we need to talk to

1 .Practitioners:  there are so many divisions of it in Ireland so we should not have much problem getting interviews.

Various sections of alternative medicine in Ireland include but not limited to the following

·  ACUPUNCTURE & ACUPRESSURE

·  ALEXANDER TECHNIQUE

·  ANGELS & TAROT

·  ANIMAL HEALING

·  AROMATHERAPY

·  CHINESE MEDICINE - TCM

·  CHIROPRACTIC & OSTEOPATHY

·  ENERGY, COLOUR, CRYSTAL & LIGHT

·  ENVIRONMENTAL HEALTH

·  FITNESS & SPORT

·  FOOD NUTRITION

·  HEALTH & BEAUTY

·  HEALTH STORES

·  HERBAL MEDICINE & NATUROPATHY

·  HOLISTIC HEALTH & AYURVEDA

·  HOMEOPATHY

·  HYPNOTHERAPY

·  KINESIOLOGY

·  LIFE COACHING

·  MACROBIOTICS

·  MASSAGE

·  MEDITATION

·  MENTAL HEALTH & COUNSELLING

·  REFLEXOLOGY

·  REIKI

·  SPIRITUAL HEALTH

·  WOMENS HEALTH

·  YOGA

2 We will also speak with people who have used alternative medicines before

3 We will also interview GPs who will give us insight into what conventional medicine practitioners think of alternative medicine

Some draw backs

1. Little draw back will be getting someone who have used their services before.

2. It is a vast area we may need to focus on one area or go general if we so choose